Nov
04
Phone scammers are again targeting small businesses—like vet practices Have you received a call from Google recently? If you have, there’s a good chance you actually haven’t. The call may sound something like this: "Hello and please don't hang up. We tried to contact you numerous times about your Google...
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Oct
26
Ok, so the status of your Yelp page probably isn’t the highest priority for you right now. And if you’re like many veterinarians, Yelp may be your least favorite social media platform. However, there’s a case to be made that Yelp needs to be back on your radar, and we’re...
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Oct
14
Portland, OR—For the fourth consecutive year, iVET360 has created and published the largest, most comprehensive study of the digital marketing practices of veterinary hospitals around the country and made it available to download for free. The 2020 Veterinary Marketing Benchmark Report (VMBR) surveyed 1000 accredited veterinary hospitals in all 50...
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Oct
02
Fake online reviews of businesses are a significant problem. How big? Check out these stats: 93% of consumers aged 35–54 say they always read online reviewsMore than 55,000 fake reviews are generated each month on Facebook alone82% of consumers believe they have read a fake review in the last year—though...
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Aug
25
We’ve all been there: you’re three hours into a super-busy shift and Ms. Smith calls to get an appointment for her darling Fluffy. With other phone lines on hold and clients at your counter you are working as fast as you can—but it’s not fast enough for Ms. Smith, who...
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