As the CRO at iVET360, Justin is in charge of the both new business development
and creation of marketing services delivered to clients. In this capacity, he
manages the sales development team and internal creative team consisting of
developers, copywriters, and designers along with managing the creation of
all-new branding and marketing initiatives. In addition to these
responsibilities, Justin oversees iVET360’s annual Veterinary Marketing
Benchmark Report, which analyzes and discusses crucial marketing trends
in the industry—this report has been distributed and downloaded nationally,
including at the university level.
Justin started his career as a brand designer at Liquid Agency, a creative and
branding agency based in Silicon Valley, where he worked with clients such as
adidas, Intel, Adobe and HP. With the support of Liquid’s executive team, Justin
left to run his own digital-specific marketing and social agency and created
At VM, Justin assembled a team of designers, content creators, and programmers
who helped establish VM’s reputation for providing digital marketing strategies
that generated results for brands such as Def Jam, Olive, Velodyne, and Slice.
Justin then moved into the human healthcare industry with Audigy Group and
Stratus Dental Group, where he created industry-leading digital marketing
programs and tools that documented new patient growth for over 600 private
audiology and dental practices.
Justin is the father of a Boston Terrier named Sir André, Frenchie named Eleanor
and two lazy felines named Lily and Miles.