iVET360 and Digitail Launch Integration to Turn Everyday Clinical Data into Profitability Insights
A new direct integration between Digitail’s AI-native PIMS and iVET360’s analytics and advisory platform gives veterinary practices a live, single-source view of the metrics that drive profitability, retention, and team wellbeing.
iVET360 today announced a new Custom Integration with Digitail, the AI-native, all-in-one veterinary practice management platform used by more than 10,000 veterinary professionals and 4 million pets worldwide. The integration creates a direct, automated data connection between the two platforms, giving clinics that rely on iVET360’s specialized analytics, Direct ROI Attribution, and hands-on advisory services a live view of their own performance.
The timing matters. U.S. industry revenue grew just 2.6% in 2025 while transaction volume fell 4.7% nationally, according to iVET360’s 2026 Veterinary Industry Benchmark Report. In a market where fewer pets are coming through the door, growth no longer comes from booking more visits — it comes from how effectively a hospital delivers care and captures value in each one. Clean, connected data is a key part of how practice leaders make that shift.
What the integration enables
Once activated, Digitail practice data flows automatically into iVET360, feeding its full suite of specialized services — PULSE analytics, peer benchmarking, the Analytics + Finance advisory team, and Marketing Advisory. The data flowing into iVET360 includes transactions, invoices, payments, appointments, staff schedules, provider production, client records, and lost-client events. The integration also powers iVET360’s proprietary Direct ROI Attribution model, which tracks marketing campaigns all the way from first phone call to dollars spent in the clinic. Data refreshes daily, so every benchmark, report, and recommendation reflects what’s happening in the practice today — not last quarter.
For clinics, that means:
- Live performance visibility — real-time revenue, Average Transaction Charge, new-client, and lost-client trends viewable alongside iVET360’s ‘Vital 6’ performance metrics.
- Peer benchmarking compares the practice against hundreds of hospitals in iVET360’s dataset, so leaders can see exactly where they stand and where the biggest opportunities sit.
- Faster problem-spotting — revenue leakage, schedule gaps, and client-retention risks surface early, grounded in the day-to-day clinical data Digitail already captures.
- Deeper advisory conversations with iVET360’s finance and analytics team using one clean dataset, instead of a patchwork of spreadsheets.
- Attributed marketing ROI that ties campaign spend to in-clinic revenue, from first phone call to final invoice.
For a multi-location group, iVET360’s team can compare doctor-level production against national peer data in real time, ground marketing-ROI analysis in current invoicing and retention trends, and spot patterns across locations as they emerge — every insight anchored in the same live Digitail data the clinical team is already working from.
“Our goal is always to reduce friction for veterinary teams by ensuring their data flows cleanly and reliably into the tools they depend on. This integration with Digitail is another important step in helping practices make better operational decisions with less manual effort.”
— Oliver Roller, Co-Founder and CTO at iVET360
“Digitail gives practice owners real-time analytics on everything from scheduling and staffing to pricing and growth, right inside the platform they already work in. This integration takes that further: by connecting that live data to iVET360’s specialized services, shared customers get peer benchmarking and an expert advisory team on top of it — turning the numbers they already trust into even sharper decisions.”
— Sebastian Gabor, Co-Founder & CEO of Digitail
Availability
The Custom Integration is available now to all U.S.-based iVET360 clients using Digitail as their PIMS. Existing iVET360 clients can enable the integration by contacting their Client Manager. There is no setup fee, and the integration is included at no additional cost for existing iVET360 clients. Practices not yet working with iVET360 or Digitail can request a demo to learn more: iVET360 demo · Digitail demo.
About iVET360
iVET360 is a leading provider of analytics, marketing, and HR support services for veterinary practices across the United States. By combining data-driven insights with hands-on expertise, iVET360 helps hospitals improve efficiency, strengthen client relationships, and achieve sustainable growth. Learn more: https://ivet360.com/
About Digitail
Digitail is the AI-native, all-in-one platform built to power every part of the modern veterinary clinic — from scheduling and exams to billing, inventory, and client communication. With 20+ AI workflows including SOAP dictation, automated medical records, and charge capture, Digitail helps clinics save up to 70 minutes per veterinarian per day. More than 10,000 veterinary professionals trust Digitail to work smarter, reduce administrative load, and get home on time. Learn more at: https://digitail.com/
