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We understand that offering free first exams (FFEs) can feel like a leap of faith. It's natural to question the impact of offering a service…

What does this mean for your hospital? With the goal of producing a consistent benchmark for all veterinary accounting methods, AAHA has developed a standardized…

Human resources and training are terms that often evoke the boring, stuffy feel of signing papers and reading long, outdated training manuals. Fortunately, your HR…

Yelp has grown rapidly since its inception and is becoming more than just a resource for friends looking to figure out where they want to…

The Veterinary Hospital Managers Association (VHMA) has released its Insider’s Insight Benchmark Report for 2017, which tracks a number of key statistics that determine how…

Google Questions and Answers, a service the tech giant has recently rolled out, acts as an open-forum FAQ for your business. Displayed on the Google…

This is Part Four of our in-depth analysis into the veterinary industry’s digital marketing. To benchmark the industry and its use of best practices, we…

This is Part Three of our in-depth analysis into the veterinary industry’s digital marketing. To benchmark the industry and its use of best practices, we…

This is Part Two of our in-depth analysis into the veterinary industry’s digital marketing. To benchmark the industry and its use of best practices, we…

A veterinary hospital’s success, particularly its ability to find and keep pet owner clients, relies heavily on the practice’s digital presence. Though there are many…