Category:
Marketing
Oct
02
So Your Vet Hospital Got a Fake Review. Here’s How to Fight Back.
Fake online reviews of businesses are a significant problem. How big? Check out these stats: 93% of consumers aged 35–54 say they always read online…
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Oct
21
iVET360’s 2019 Veterinary Marketing Benchmark Report: Analysis of 1000 Veterinary Practices Reveals Keys to Client and Revenue Growth
For the third year, iVET360, a veterinary services company with clients in all 50 states, has analyzed the digital marketing metrics of 1,000 accredited hospitals…
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Mar
19
So, Your Hospital Got a Bad Review. What Do You Do Now?
The Relevancy of Online Reviews Reviews, as a concept, are everywhere in our consumer-driven environment. When you are going out to dinner, odds are the…
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Mar
07
Google Listings and Mobile Vets—What You Need to Know
Here’s How to Be Good at Google for Vets On-the-Go At iVET360, we have dedicated our company to improving the marketing, analytics and HR departments…
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Sep
25
iVET360 Releases 2018 Veterinary Marketing Benchmark Report, Which Provides Marketing Analysis on 1,000 Accredited Veterinary Hospitals
Last year, iVET360, a veterinary services company with clients in all 50 states, analyzed the marketing metrics of 1,000 accredited hospitals and compiled a report…
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Jul
26
What You Need to Know About the Legality of ADA-Compliant Veterinary Websites
The Americans with Disabilities Act (ADA), a civil rights law that prohibits discrimination against people with disabilities, was signed in 1990—the purpose of this regulation…
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May
16
Facebook Reviews Now on a 1–10 Scale, Instead of 1–5
The other day, while we were helping a client craft a response to a recent review on Facebook, we noticed a new icon within the…
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Apr
03
Free First Exams—Concerns and Realities
We understand that offering free first exams (FFEs) can feel like a leap of faith. It's natural to question the impact of offering a service…
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Dec
12
State of the Industry, Digital Marketing Part Four: Yelp Pages
This is Part Four of our in-depth analysis into the veterinary industry’s digital marketing. To benchmark the industry and its use of best practices, we…
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Nov
27
State of the Industry, Digital Marketing Part Three: Google Business Pages
This is Part Three of our in-depth analysis into the veterinary industry’s digital marketing. To benchmark the industry and its use of best practices, we…
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