Category:
News
Oct
30
Have You Heard About Google Attributes?
You already know all about the Google Knowledge Panel, Google’s way of highlighting your business on their massive, informative search engine that lets you find…
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Sep
25
iVET360 Releases 2018 Veterinary Marketing Benchmark Report, Which Provides Marketing Analysis On 1,000 Accredited Veterinary Hospitals
Last year, iVET360, a veterinary services company with clients in all 50 states, analyzed the marketing metrics of 1,000 accredited hospitals and compiled a report…
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Aug
27
It’s Time to Update that Google+ Link on Your Hospital’s Website
Update October 8, 2018 Our friends at Google have confirmed that Google+ will be shut down in August of 2019. This 10-month grace period has…
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Jul
26
What You Need to Know About the Legality of ADA-Compliant Veterinary Websites
The Americans with Disabilities Act (ADA), a civil rights law that prohibits discrimination against people with disabilities, was signed in 1990—the purpose of this regulation…
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Jul
09
Knowledge is Power: Why the Google Knowledge Panel is Just as Important as Your Website
Here’s a scenario: Nik has just moved to the area and is looking for a veterinarian for his dog, a Dalmatian named Ferdinand. As a…
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Jun
30
Look to the Numbers: Playing Moneyball to Enhance Veterinary Practices
When people have a tough, thought-provoking decision to make, the idea of “following your gut” will sometimes be the tiebreaker to an otherwise difficult choice.…
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May
29
Think Your Veterinary Website is Secure? It Might Be Time to Double-Check!
Security The fervor over online security in this day and age has become as important as ever. Hackers, identity thieves, viruses and other diabolical entities…
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May
16
Facebook Reviews Now on a 1–10 Scale, Instead of 1–5
The other day, while we were helping a client craft a response to a recent review on Facebook, we noticed a new icon within the…
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Apr
03
Free First Exams—Concerns and Realities
We understand that offering free first exams (FFEs) can feel like a leap of faith. It's natural to question the impact of offering a service…
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Apr
02
iVET360 Adopts the Industry-Standard AAHA Chart of Accounts for Clients
What does this mean for your hospital? With the goal of producing a consistent benchmark for all veterinary accounting methods, AAHA has developed a standardized…
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