Category:
News
Aug
15
The Myth of At-Will Employment
If you are an employer in the United States, you probably think you are operating in an at-will employment environment. Essentially, this means that you…
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Jul
30
California Harassment Training for Animal Hospitals
As you may be aware, California state laws SB1343 and SB778 require that all staff at all businesses with more than five employees participate in…
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Jun
27
Instagram Local Business Profiles For Animal Hospitals
Instagram is More Than Just Cute Pet Pics—Learn How it Can Help Your Animal Hospital Did you know that Instagram, the ultra-popular photo-sharing app, is…
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Jun
20
Why Your Hospital Needs to Claim Your Google Short Name
Google My Business Gets an Upgrade Hi, it’s us at iVET360 again and we’re here to talk once more about the Google My Business (GMB)…
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Jun
12
Understanding Value-Based Strategic Pricing for Animal Hospitals
Of Pets and Profits Figure 1: 2018 Year-Over-Year New Client Trends The VHMA recently published a whitepaper called “Value-Based Strategic Pricing for Veterinary Practices.” The…
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Jun
11
Opening a New Animal Hospital? Here’s Your Guide to Fast Local SEO Growth and Visibility
Don’t Sleep on Your Digital Strategy So, you’re opening a new animal hospital. First off—congratulations! Many, many people have pets, and the veterinary industry is…
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Jun
04
Three Reasons Why Your Google Ads (AdWords) Have Failed in the Past
Google AdWords launched their first public beta in October of 2000, with a modest 350 advertisers and to limited fanfare. Google’s CEO and co-founder, Larry…
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May
31
Why Your Animal Hospital Should Be Paying Attention to Bing
What’s Bing? We’ve talked extensively about Google in the past, which makes sense—it is far and away the most popular search engine out there that…
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Apr
16
How Google My Business Offers Can Help Your Hospital Book More Appointments
The Smartphone Takeover In retrospect, it’s marvelous to think about the whole idea of the smartphone and how this complex device has so many capabilities.…
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Apr
02
Nextdoor Offers—What Your Animal Hospital Needs to Know
Nextdoor Has Now Moved In The three key players in the world of veterinary digital marketing are Google, Facebook and Yelp. If your hospital has…
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