JUST LIKE A NICE LAWN, SOCIAL MEDIA REQUIRES CARE AND FEEDING IF IT’S GOING TO BRING THE GREEN.
An active social media presence is really more of a necessity than an option these days, and our Marketing Manages recommend not only that you be active on Facebook, but also Instagram, Yelp, Nextdoor, and of course, Google. Managing your social media does require time, attention, and some skill to curate content, as well as to respond to posts, questions and reviews. It’s an invaluable resource for education and for helping you spread the word about what you’re doing, what you can offer, and for attracting new clients while you stay engaged with your current ones.
Grab & Go
What We Do
iVET360’s Marketing Managers generally recommend Facebook, Instagram, and Nextdoor pages for all veterinary hospitals, as these social media sites tend to reach the most pet owners. We link your veterinary hospital’s social media pages to your website so your clients can easily find you on social sites and stay connected to you. We’ll also make sure your Yelp page and Google Knowledge Panel are current and maximized for promoting hospital updates and promotions to increase search awareness and entice clients.
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Your iVET360 Marketing Manager and our creative team will help you develop this visual identity by asking you questions about your current logo and brand. We’ll also ask about the characteristics of your veterinary hospital that you want to be most prominent. We tie the visual aspects of your hospital into every piece of marketing we create for you, so it’s important for us to get this right. That way, all outreach materials speak to who you are. What makes your veterinary hospital unique and superior to the other clinics in your area? Do you want to seem more medical and clean, or more energetic and playful? Do you want specific animals in your logo or no animals at all?
SOCIAL MEDIA SUPERSTARS
In addition to making sure your pages are updated and branded, we can provide you with social media content at your request and tailored to your veterinary hospital’s voice. This content attracts new and existing clients by speaking to pet owners in your area and sharing information that is useful to them. Our developers and designers also work together to create infographics, posts, images, and other relevant materials so you’re never short on great professional content to share with your audience.